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Website Development Expert Says That Website Designers Need to Understand Online Marketing Basics

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Website development expert, Dzine It says that business owners must insure that their web designers are up-to-date with the latest online marketing techniques.

At dzine it, we have a complete staff of experts under one roof, which means that we address your business’s ultimate goals from the very beginning.
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NEW YORK, NEW YORK, UNITED STATES, May 22, 2014 / -- According to Peter Crisafi, President of dzine it, Inc. (, a leading website design and website development firm in New York, serving clients from across the country and around the world, businesses need more than just a great-looking website.

“In order to achieve inbound marketing success,” says Crisafi, “a website needs to be designed and developed with the business’s targeted market in mind. Addressing a company’s targeted goals is not something that should be done after the website has been developed. It needs to be a consideration from the very beginning of the development process.”

Crisafi asserts that the entire development team, from coders and designers, right up to the SEO and marketing experts, need to understand the business that they are designing for, it’s industry, and its goals, before building the website. He says it is best to hire a development firm that has all of these experts under one roof.

“If a website development firm gives you a website mockup before they understand your business and its unique needs, they will be building your website backwards,” he said. “At dzine it, we have a complete staff of experts under one roof, which means that we address your business’s ultimate goals from the very beginning.”
When it comes to choosing a website development firm to build your business’s website and online presence, Crisafi says it is important to avoid committing to anyone’s services if they talk more about their design skills than they do about your business.
“In order for a business to be successful, it needs more than just a pretty website,” Crisafi explains. “Businesses these days need a complete online presence and it is imperative that any website designer or development team understands your financial goals, and your business’s unique needs, before leaving the starting gate.”

Established in 2003, dzine it, inc. is a leader in digital communications. The comnpany specializes in custom web development, programming and design solutions for small and large business, agencies. The company offers a wide range of business-centered visual communication solutions, including web design, graphic design, custom web software applications,website marketing (organic SEO), video encoding, and print media solutions. For more information, call 212.989.0813 or visit

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